living la dolce vita requires drinking slowly and savoring happy hour, But in the heat of the summer drinking slowly can lead to lukewarm,
not-so-refreshing beer.

so to prove that peroni embodies the slow-paced, la dolce vita lifestyle. we combined (with the help of Giada De Laurentiis) two equally delicioso Italian staples: cold Italian Beer, and colder Italian Ice, creating one benissimo COLD treat you can enjoy slowly, like the Italians do. in july, we created a limited run of peroni italian beer ice 6 packs that were available for purchase via goldbelly. Order some here.